A delivery promise should reflect the service that has actually been agreed. Before advertising a delivery window, confirm the collection arrangements, destination coverage and conditions that apply. Clear expectations give customers a useful basis for choosing how their order will arrive.
Look at the whole order journey. Stock availability, order preparation, address quality and parcel readiness all affect the handover to delivery. Discuss these steps together rather than treating the delivery label as the beginning of the process.
Agree how shipment information will be shared and how customers will receive updates. Confirm the tracking process and which party handles enquiries about an order. A tracking reference should help the customer find relevant information without exposing unnecessary personal details.
Plan for deliveries that do not complete as expected. Define how an unavailable recipient, address issue or return request will be handled. Where payment on delivery is required, agree the collection and reconciliation arrangements as part of the service scope.
Bring your collection locations, delivery destinations and order-handling needs to Sent. The team will review the appropriate delivery and fulfillment scope with you. Availability and delivery commitments are confirmed for the proposed service, not assumed from a general description.