Seasonal planning is a conversation about readiness, priorities and exceptions. Bring upcoming campaigns and changes in ordering patterns into the logistics discussion early. The aim is to agree a workable approach before the requirements change, while keeping service commitments realistic.
Review stock preparation and the handover to collection. Confirm how items will be identified, packed and made ready, and how priority orders should be communicated. If fulfillment and delivery are connected, discuss the information needed to keep those activities aligned.
Make customer communication part of the plan. Check that the delivery wording shown at checkout reflects the agreed service. Decide how a changed expectation will be communicated and which team will handle questions, so that the customer receives a clear next step.
Returns and unsuccessful deliveries need preparation too. Agree the receiving destination, condition records and approval process for the next action. Where payment on delivery is involved, keep the reconciliation and exception responsibilities explicit throughout the seasonal plan.
Share the seasonal requirements with Sent before confirming the service plan. The relevant team can review fulfillment, transport and delivery needs together and explain the proposed scope. Any changes to the agreed arrangements should be reviewed and confirmed through the designated channel.